Privacy Policy And that’s exactly what they do so well. Make a good impression with stylish design. She spends a lot of time practicing her design skills and steeping cold brew coffee. . In this article, I will analyse the most outstanding eCommerce About Us page examples to help you learn the lesson behind: How Shopify About Us pages really increase eCommerce conversion rates. The old picture on the left highlights its long history (the first Starbucks store was established in 1971). 2. To get the latest and most quality design resources! You want to make sure that your About Us page is attractive and compelling—a nice balance of graphics/photos and text. Unlike other company’s About pages that show real images of their team members (both individual headshots and candid photos of team members working together), Atlassian shows very few of these imagery types. The next genius technique dribbble uses is showing a “designer story”, of famed designer Pablo Stanley. Who doesn’t like a bit of irony to make things interesting? Be it the gradient page background, the hero image which integrates and weaves graphic letters behind and in front of images of real humans, or the primary color of deep purple, there was evidently a lot of advanced thinking behind the look of this page. All they needed to add to their vast white space with large black font is the colorful GIF illustrations that set a friendly casual tone for visitors. Whether you need help in layout design or page scrolling, you’ll find it easy to create an interactive page with Mockplus’ 200 built-in components. Their philosophy taps into human emotions: "We make sure everything we do honors that connection – from our commitment to the highest quality coffee in the world." The best way to learn something is learning from the best! ; exclusively real images (no stock photos), used often throughout their branding. © 2014-2020 Mockplus Software Co.,Ltd. Another ‘built with Elementor’ masterpiece, ShakeDesign uses a slideshow gallery as their hero image. This “about us” page is dominated by grey tones, it clearly shows us the company's brand story, value, and real data support. Having an about us page will increase the profitability of the business as it builds a level of trust between the company and the customer, increasing conversions on products in return. The uniqueness of Atlassian’s Company page inspires us because it conveys a sense of confidence in their beliefs as an organization, proudly displaying the principles and the value proposition that their product (and company) is built on. This "about us" page of Feather and Stone stands out from the others due to hand-drawn illustrations. The about page of Thoughtworks page definitely does this. The benefit is that you save hours of time writing content, but still provide valuable information for your clients and Web site visitors. Pawel Nolbert’s portfolio site is a vivid array of illustrations, each of which are different from each other, while following a theme of paintbrush strokes. They take a subject as simple as job openings and transform it into a visually-pleasing, original work of design, with a vivid imagery grid. Add location and data for more authenticity. Rand Fishkin once tweeted, “Best way to sell … This is why having a text-only About page is a wonderful way to complement such an image-focused website. HUMAAN’s About page is all about their people. It is, after all, a sheer representation of your brand identity. An About Us page gives online shoppers insight into your brand and the people behind it. use the value of emphasis wisely. It is our company. Only once you scroll down, then do you learn that they’re a design firm with an upbeat, laid back voice and tone (“shake it up”). Your email address will not be published. We love the way they integrate their logo into an uplifting, brightly colored illustration that inspires visitors to want to learn more. To tie it all together, the final section of their page matches the interactive hero section at the beginning, same white background, same font, Sharp Sans No1 Bold. It’s easy to start writing before … They do the same when communicating to the user what they’re brand is about and what they believe in. The GIF of logos in the second section is truly creative and delicate, a fine combination. This is also true for their. The “about us” page can make or break a business website. This is not a contact us page. A website, for example, can get by with shorter pieces if it becomes authoritative through its age, the number of pages, inbound links, and more. The best example of Shopify e-Commerce "About Us" page template. This applies to their font family as well; the standard Roboto font still looks original even though it’s such a commonly used typeface. Why? About Us Page Template We've created a sample About Us template designed to work well for virtually any online store, blog, or website. We are not just a team, we are a family. Can you share how to replicate the image hover effect they have applied on each team members photo? Start by talking about your audience, not yourself. We were born in different cities, at different times, we love different music, food, movies. Here are 16 of our favorite About Us pages, whose design and content strategy are worth writing home about. All rights reserved. What seems to be just another page in your sitemap, probably accessible through your header and/or footer, is actually one of your most compelling pieces of content. Customers who view your About Us page will spend 22.5% more than those that don't. Or at least, it should be. Below the image is specific website data: the current total number of blogs and posts. Each section, which talks about their brand values shows a different section of their office (and each section is designed immaculately, obviously.). This is a major success for their brand storytelling.
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